What stage is your startup in?

Stage Condition Milestones
Pre-Seed / Seed

Pre-Seed Preparing to plant the seed

  • Refining idea
  • Conducting market studies
  • Building the idea to an MVP

Seed Planting the Seed

  • Optimizing the idea
  • Acting on pre-seed feedback
  • Building the idea to V.1

Determining Product & Market Fit

  • Build and launch an early product
  • Determining the right target market and how to reach them
  • Experiment with potential valuable features to the customer
  • Grow to a few employees aside from the founders
Stage Condition Milestones
Post Seed

The final seed money before a “super-sized” Series A round to scale the business

  • Done with product-market fit.
  • Paying customers in place.
  • The velocity of customer acquisition is yet to be figured out.

Figure our velocity for customer acquisition and drive quickly to a performance level that warrants a large round

Stage Condition Milestones
Pre Series A

Mid-round between seed and Series A (for companies that do not meet series A requirements but are close)

  • Ability to accelerate the validated product and acquire customers quickly
  • Minimum milestones remaining to reach series A stage
  • Meeting financial metrics and growth expected for series A that warrants a large round
  • VDR and data readiness for series A
  • Established and growing user base
Stage Condition Milestones
Series A

Established

  • Established user base
  • Stable revenue
  • Established track record
  • Needs to scale
  • Strong strategy for monetization

Mastering Product & Market Fit

  • Optimize marketing & sales distribution of the product or service
  • Scale geographically and across verticals
  • Mastering business model
Stage Condition Milestones
Series B

Growth

  • Proved to investors they are ready to scale at a larger scale to newer markets
  • Proven growth and market adoption in local market

Scale

  • Scale marketing & sales distribution
  • Scale hiring and third party integrations
  • Scale business model
Stage Condition Milestones
Series C

Acquisition

  • Existing market share
  • Existing regional expansion
  • Strategic need to acquire smaller companies

Additional Capital to Scale

  • Scale internationally
  • Acquire smaller competitors
  • Increase market acquisitions